Trade shows are undoubtedly one of the best ways businesses can showcase their products and services. It also offers an excellent opportunity to network with potential partners or clients. Apart from that, it helps with generating leads and brand awareness.
However, for your trade show to succeed, you must ensure it stands out from others to make the most of the opportunity. Some factors that can make this happen are the quality of the marketing material, visual appeal, and the professionalism of your team.
But one factor that is always overlooked and is the most important is the audio-visual (AV) services, especially those offered outside. Here are four reasons why companies should consider renting from outside AV providers to boost their trade show success.
1. Flexibility
There is a wide range of variety and functionality with outside AV providers. Many in-house AV providers offer limited equipment to rent, which can affect the quality and effectiveness of your trade show. Due to the demand and versatility of outside AV equipment, providers offer the latest cutting-edge technology and display options. This helps the company bring its vision to life, leave a lasting impression, and attract potential clients.
2. Experienced Technicians
Setting up equipment for a professional event requires skill and expertise. It can save you a lot of time and embarrassment in technical difficulties. Unlike in-house AV setting that doesn’t require much knowledge, outside AV providers offer knowledgeable and experienced technicians.
These professionals can set up and troubleshoot technical issues in the shortest time possible. This allows your trade show booth to run smoothly and allows you to focus on showcasing your product and services to potential clients.
3. Quality Equipment
Outside AV providers know that their products are vulnerable to harmful weather elements and other physical dangers. As a result, many of their equipment are of high quality to ensure durability. Unlike in-house AV equipment, they are also up-to-date and well-maintained. Regardless, the price of renting outside AV equipment is high compared to in-house AVs. But cost should be your most minor concern if you want quality.
4. Cost-Effectiveness
Although renting in-house AV equipment is the best cost-effective option, it can prove costly. There is always potential for increased charges, hidden fees, and additional damage costs due to low-quality equipment.
One of the best things about outside AV providers is that they offer fixed prices with complementary services such as teardown and installation. It gives you peace of mind to concentrate on other things without worrying about extra costs.
Final Thoughts
Gone are the days when marketing your brand seemed like an uphill task. You can easily set up a trade show booth to effectively market your products and services. All you need to do is integrate the required outside AV equipment from a reliable provider. Are you looking to boost your trade show success with outside AV providers? At Eminence Audio-Visual in Orlando, we have everything you need to boost your trade show success. Contact us for quality AV installation, and there is no doubt you will experience exceptional results.
